Easy to add direct mail to my prospecting channels
Date:April 19, 2010
"There are certain times when sending a physical letter or package to a decision maker simply speeds up the sales process.
Sometimes prospects are just too busy to respond to emails or voice mails, but they always manage to open a package delivered via FedEx.
I know that I am much more likely to take calls or respond to emails after reading letters and collateral I receive in the mail.
Marketsync is 100% integrated with both ExactTarget and salesforce.com so it's an effortless extension that makes it easier for sales reps to cut through the clutter and reach decision makers."
